Archive for November, 2008

Google SEO starter guide

Thursday, November 13th, 2008

Google has just released a 22 page PDF document outlining recommendations for basic web site optimization principles.  The guide covers a number of basic elements, such as titles, meta descriptions (yes, meta tags are not dead), no follow link attributes, and more. 

Download the PDF here: http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf

and read the full release info on the Google blog here: http://googlewebmastercentral.blogspot.com/2008/11/googles-seo-starter-guide.html

Google has pushed back on this type of information for years, and overall, I think it validates value of what a good SEO can do for a web site, and it validates the practice overall.  Good SEO not only helps webmasters be found, it helps the search engines identify relevant content.