Rob Garner
P.O. Box 38641
Dallas, Texas 75238
214 676 2089

>>> Strategy Director, iCrossing, Dallas.  May 2006 to present.
Work on paid and natural search strategies for clients based out of the Dallas office. I perform a variety of functions, which include the following:

- Development of high level holistic search strategies and campaign development for clients across the USA
- Reputation management strategies and campaign development
- Social media strategies and campaign development, encompassing a range that includes branding, research, direct response, reputation monitoring, and PR
- Development of core internal corporate search strategies
- Develop internal educational strategies for clients
- Develop PR and communications strategies
http://www.icrossing.com

>>> Search Marketing Strategist at Agency.com/itraffic: Irving, Texas. Aug. 2003 to May 2006.

SEO/SEM client list includes: Gevity, Visa USA, Brown|Co, JPMorgan, Miller Beer, Fisher-Price, 3M Post-it, International Paper, Hilton, Sovereign Bank

Strategy and execution of search engine marketing campaigns (SEO/PPC).  

2005-2006 Speaking Engagements

Events where I was a featured speaker and panelist, various topics related to SEO, Paid search, and Domains

January 2007, Search Engine Watch Live, Dallas.  Search 2.0 panel.
Nov 2006, WebmasterWorld, Las Vegas.  Reputation Monitoring and Management.
August 2006, Search Engine Strategies, San Jose.  Reputation Monitoring and Management.
July 2006, ad:tech Chicago.  Link Development and SEO panel.
Feb 2006, Search Engine Strategies, NYC.  ”Brand Monitoring and Reputation Management”, panel with Danny Sullivan
Dec 2005, Search Engine Strategies, Chicago.  ”Brand Monitoring and Reputation Management”, panel with Danny Sullivan
Nov 2005, ad:tech, NYC.  PPC ad management panel
Jul 2005, ad:tech, Chicago.  “Advanced SEO”, featured presentation with SEMPO President Barbara Coll
Jun 2005, VeriSign Registrar Days, Dulles, Virginia. Domain Registrar Executive Conference, featured presenter, “PPC Landscape, Contextual Search, and Domains”
Apr 2005, Domain Roundtable, Seattle. Featured presenter, “PPC Landscape”; Legal and Business Issues panel, Domain Appraisal panel
Apr 2005, DFW Search Engine Marketing Association. “Domains and Contextual Search”
Mar 2005, Search Engine Strategies, NYC.  “SEO Site Clinic”

>>> Brook Mays Music:  Dallas, Texas. Feb. 2000- Aug 2003

E-Commerce Department

Other

 

- Board of directors, DFW Interactive Marketing Association
http://www.dfwima.org
- President, 2006-2007, Dallas Ft Worth Search Engine Marketing Association
http://blog.dfwsem.org

- Writer, MediaPost’s Search Insider

Contact: Rob Garner, 214 676 2089